Who We Are

Laars is a global leader in the boiler and water heater industry with corporate headquarters located in Rochester, New Hampshire where all our design engineering, testing and manufacturing is done.  We have earned a competitive advantage through our innovation, customer dedication, and talented team of employees.


Our Mission

Laars Heating Systems is a leading designer and manufacturer of boilers, water heaters and pool heaters used in residential, commercial and process applications. We are built on the idea that customers value quality American designed and made products and services.

We endeavor to produce the most efficient and reliable products in the heating industry while providing unparalleled training and support to our customers. We will continue to grow profitably through the release of new products, through strategic acquisitions and by expanding into new markets.

Every day we work towards exceeding our customers’ needs through continuous improvement of our customer service, design, manufacturing and quality management programs.

Laars is committed in not only producing high quality products but also in being a positive contributor to our greater community. Our daily activities are conducted with integrity and respect for each other, our business partners, our customers and our planet.


LAARS - We are truly Built to be the Best™